Programme

Managerial implications of a Zip-filed world

Format: Oral presentation 45 min | Language: English | Tags: business

Speaker: Jemima Gibbons | iKnowHow ; Monkeys with Typewriters | @JemimaG

Abstract

What does today’s real-time, always-on global connectivity mean for business leaders in practice? This session looks at the use of social tools in the corporate world and the managerial approaches that have succeeded or failed. Sharing, co-creation and collaboration may be common outside the workplace but behind the firewall, old managerial habits die hard. Fears around time-wasting, confidentiality and regulatory compliance are understandable, but often overblown. The truth is, nothing blunts a firm’s competitive advantage more than being “anti-social”.

About Jemina

Jemima is an award-winning business consultant and author of “Monkeys with Typewriters: myths and realities of social media at work” (Triarchy Press, 2009). A former TV producer, Jemima founded consultancy iKnowHow in 2002 to promote digital technologies in the creative sector. She has worked on strategy for Fulcrum TV, Skillset, CSV Media, RDF Media and Women in Film & Television, and has produced events and workshops for the UK Film Council, Skillset and Pact. She teaches at Masters level on leadership and creative entrepreneurship, most recently at Kings College London and Cass Business School. She is a Fellow of the RSA and a founder member of London’s club for creative entrepreneurs, The Hospital.